Finally I can see some data

It is real fun that when you see the tool shows you some data after putting some efforts into the site. That is my way to test out the sites visibility.

To improve the visibility of your website, there are several points you have to verify:

First of all, the on page factors. These are basic stuffs that you have to look at. If you optimize them, you have a good foundation. However, that doesn't means you will rank high by doing these basic things. Because most of the websites have done that already. If you don't do, you won't be ranked even with tons of other efforts.

Secondly, you have to pick good keywords, that can drive you traffic and profits. That sounds easy, but not that simply as you thought. High traffic keywords always have higher competitions. What are you going to do?

Last but not the least, back links from other reputation sites. The way google beat yahoo is that google use back links to evaluate a site. So you know how important they are.

In conclusion, we need to check quite some elements to ensure our sites' visibility on the internet.